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I discovered something interesting using Google+ that I wanted to share.
Earlier today, I posted an update on our Juice Marketing page on Google+. Then, out of curiosity, I did a quick search on “SEO Backlinks” using Google (the regular old search engine, without the +). Lo and behold, the brand spankin’ new G+ post was instantly picked up and displayed as the #3 search engine result … in just 17 seconds!
Here’s the proof (image below):
As you’ve probably heard, SEO has changed … and most VARs simply haven’t been keeping up.
If you still think that SEO – and achieving better search results – means stuffing your website with keywords and tagging it with metadata, then let me introduce you to 2012 and something called social media.
Social media is now an integral part of today’s SEO mix. It’s really difficult to rank well in search without incorporating a social component.
Here’s why …
Newsletters, press releases, success stories, brochures … the PDF documents on your website contain plenty of great content. But is that content visible to search engines?
If your PDFs aren’t created properly, search engines will have a difficult time indexing the document which can render all that great content totally invisible (yes, PDFs can and DO show up in search results).
Here are 7 useful tips for optimizing PDFs to ensure SEO benefit and search engine visibility.
You’ve heard that blogging is essential for small business, that it brings traffic by the thousands to your website, and that Google loves the fresh and frequently-updated content a blog offers.
So you went and got yourself a blog, posted a few entries and … well, nothing happened. No spike in traffic, no increase in revenue, and no improvement in your Google search results. So what’s the deal?
One of the most common issues is that your content sucks!
But assuming the content on your blog offers something of value to your readers, the lack of activity might just be as simple as this … no one can find it.
Even great content needs a little help getting found by readers and indexed by Google. So here are a few SEO tips every blogger needs to know.
In the beginning, there was keyword density, metadata, and other SEO tactics that were fairly easy to figure out and enabled you to dominate top search results. Sure, Google would continually tweak their algorithm and keep you on your feet. But achieving decent search results for your website was still heavily influenced by on-page tactics.
Then along came social media and, more recently, the Google Panda (aka “Farmer”) update. Almost overnight, SEO got a lot harder as Google got a lot smarter.
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